Indonesia’s picture-postcard beauty overwhelms senses

Indonesia’s picture-postcard beauty overwhelms senses

On the tropics and on the southern hemisphere that vastly sweeps through the Pacific Ocean and Indian Ocean of the humongous Asia and tiny Australia, this is among countries – if not the only country where weather instruments go ding-a-ling even within seconds. Livable, shipshape and fertile Indonesia it is! Charming. Even with the rush … Read more

Key lessons for marketers from L’Oréal Indonesia’s ecommerce journey | Marketing

Until a few years ago, building out a robust ecommerce business was lower down on the list of priorities for Umesh Phadke, president director for L’Oréal in the Indonesia market. While the cosmetics giant had built out a strong business there, it was based almost entirely on offline channels and ecommerce accounted for just a sliver … Read more