TikTok Shop reopens in Indonesia but supplement sales still below pre-closure volumes

TikTok Shop reopens in Indonesia but supplement sales still below pre-closure volumes

Sales of FMCG and beauty products, however, have seen their sales surpassing pre-closure levels, according to Indonesia e-commerce market research firm Compas.co.id. It noticed that while TikTok Shop has reopened, the dietary supplement category experienced a notable decrease in sales quantity, down by 38 per cent as compared to the period before closure. TikTok Shop … Read more