Why this Indonesian-Chinese Instagram influencer’s layer cakes sell out so fast, and how she uses cooking to tackle misconceptions about Indonesian culture

Why this Indonesian-Chinese Instagram influencer’s layer cakes sell out so fast, and how she uses cooking to tackle misconceptions about Indonesian culture

Chan conceived the idea with her friend, food consultant Mel Ng, around Lunar New Year this year, and quietly soft-launched the brand on her social media platform in April – at least, as quietly as someone with more than 140,000 followers on Instagram can. 03:16 Indonesian-Chinese influencer reimagines her mother’s kue lapis for the Instagram … Read more