Inside SK-II’s first-of-its-kind concept store in Southeast Asia


Four striking sculptures, each reflecting an SK-II skincare line, offer an artful interaction with products like the iconic Facial Treatment Essence, the prestigious LXP line, the GenOptics brightening series and the SKINPOWER anti-ageing collection. Crafted by ceramic artist Yuki Ando from Shiga, the birthplace of PITERA, these pieces deepen the connection to SK-II’s heritage.

Throughout the store, visitors can enjoy a therapeutic experience with hinoki wood patterns and the relaxing scents of Japanese cypress, hinoki wood and sandalwood.

LUXURIATE IN JAPANESE HOSPITALITY 

A true Japanese experience would not be complete without omotenashi, the spirit of mindful hospitality. At the SK-II concept store, visitors are greeted with exceptional care and pampering skincare rituals.

A hot towel service prepares hands, followed by an introduction to the signature Facial Treatment Essence, enhanced by a soothing hand massage. 

Guests can also experience the Magic Scan to discover their skin age. This detailed analysis highlights skin strengths and areas of concern, providing personalised product recommendations for a flawless complexion.





Source link